The commercial this morning featured a man asking couples how much they liked their present DVR services. The question was fair enough, after all, he was obviously selling DVR subscription services. He was promoting his company’s advantages by comparison.
His tone was sympathetic, communicating his interest in supporting those poor families with such obvious substandard DVR services. He was reaching out to those subscribers who could only tape one or two shows at a time. He was offering a service that could tape FIVE shows (yes, five!) at a time.
“You can even be watching another show while you tape!” he triumphed.
Why? Does someone ever watch all those recordings?